Bachelor of Communication and Media Studies (BCMS)

Contact Information

Website: arts.ucalgary.ca/communication-media-film

For Program Advice

Students should consult an undergraduate program advisor in the Arts Students’ Centre for information and advice on their overall program requirements. Advising contact information can be found online: arts.ucalgary.ca/advising.

Introduction

The Department of Communication, Media and Film hosts programs in Communication and Media Studies and Film Studies.

Communication and Media Studies explores the ways in which communication constructs and reflects society and culture. The program emphasizes the theory, criticism, and history of communication through traditional media, new media and popular culture. It also focuses on the theory, critique and production of informative, persuasive and professional discourse in a range of public, media and organizational contexts (e.g., discourses related to identity, health, technology, food and food marketing and the environment).

The program aims to educate flexible and articulate analysts, researchers and practitioners for a wide range of academic, public and professional contexts. It provides graduates with the knowledge, skill and discernment to communicate ideas effectively and to investigate communication in and across a variety of media including speech, writing, television, film, radio and digital media. Our co-operative education and experiential learning opportunities enable students to develop and apply their skills in non-academic contexts.

The BCMS is offered in partnership with SAIT Polytechnic and is intended for students who want the broad interdisciplinary base of knowledge provided by a university degree combined with practical skills in public relations, journalism, new media production, or radio, television, and broadcast news provided by a professional diploma program at SAIT or other approved program. A minor program is also offered.